In this short, Joshua Albanese, founder of Spearleaf, walks through how his use of AI for lead generation changed over the last year: generic AI-written blogs, then personalized prospect emails, then using AI to analyze the customer data businesses already keep in spreadsheets and building content from their top converting sales. Putting that existing data to work is the idea behind customer reactivation.
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Video Transcript
So I spent the last year generating thousands of leads with AI. Here's everything I did before getting there.
At first, I dabbled in all the new AI search with no strategy in mind. Then we started using AI to write blogs and content, but that content was generic and wasn't getting any leads.
Then we used AI to research prospects and send them personalized emails. But it took forever to lock in a system and start generating leads.
And that's when I realized that most business owners have thousands of potential customers just wasting away in spreadsheets. So we used AI to analyze that data and give us insights like these.
But when we started building content using the top converting sales data, we got results like this, this, and this, all without spending a dollar on ads. Do you want the same results? Follow along for more tips.