In this short, Joshua Albanese, founder of Spearleaf, plays a quick game: which of two businesses gets more calls? He explains why Google's top three results win, then gives the moves he uses in local SEO for service businesses to get there.
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Video Transcript
Let's play a game. Which business gets more calls? This one, or this one? If you chose this one, well, you'd be correct. But why? This one shows up first on the screen, while this one is at the bottom.
When you search for a business near you, Google only shows you the top three recommended. And if you're not in the top three, you're missing out on 70% of the calls.
So, how do you get to the top three? First, you need to optimize your Google Business Profile. You need to fill out everything, update photographs, and make sure all your services are filled out.
Then you need to ask for customer reviews after a great job so you build social proof. Last, you need to collaborate with listing pages to be able to build up additional backlinks that all validate your business.
We help local service-based businesses get more leads and more customers. So follow me and I'll show you exactly how to do that.